Vans
Vans nowadays is on the mouth of all those that approach streetwear but few know its meaning. The Californian skate shoes brand is called like this as a diminutive of Van Doren Rubber Company. The brothers of Dutch origins founded a store in 1966 where they produced custom shoes following customers indications about colors and materials
Speaking of it today sounds like a fairy tale but the most historical brand of skate shoes started exactly in this way.
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Vans nowadays is on the mouth of all those that approach streetwear but few know its meaning. The Californian skate shoes brand is called like this as a diminutive of Van Doren Rubber Company. The brothers of Dutch origins founded a store in 1966 where they produced custom shoes following customers indications about colors and materials
Speaking of it today sounds like a fairy tale but the most historical brand of skate shoes started exactly in this way. Even for this storicity basically the fans of this brand accept no substitute. It’s a brand that represents a sort of American Classic that goes beyond skate world. Very appreciated also by hardcore punk lovers but even by tattoo fans, the shoe with the vulcanized sole known as Waffle Sole is an object of cult where everybody can find its niche. So skaters will pick the pro model more suitable for a skate use (Half Cab over everything), music and tattoo fans will choose Era, rather than Old School or Sk8 Hi. Those that love them because of the authentic representation of the Californian dream but prefer a discreet style will opt for Chukka or Authentic.
Beside shoes Vans proposes street apparel for every need, so the fans of the brand wear t-shirts and fleeces with the unmistakable classic logos but even caps, shorts, denim, chino pants and backpacks with effective pockets and dividers.
Beside its team Vans worked on unique events such as Warp Tour where live shows and demos of pro skaters give all the flavor of this world. The latest news are the recent opening of House Of Vans in London, a space where a skatepark, an expo hall and a stage for live shows offer a unique entertaining experience. What to say about Combi Bowl in Orange County? Every year for its Am and Pro contest skaters come from all over the world in this spot where the best of the best challenge themselves in a bowl that became legendary.
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